Peter Zijlstra

Head of Marketing Benelux - Mercedes-Benz Nederland/Belgium

Always stay curious.

I’m a passionate automotive marketing guy, with a great drive and broad experience of working in the automotive industry. For the last 18 years I’m working for Mercedes-Benz, first only for the Netherlands, the last seven years I’m Head of Marketing for the Benelux countries. Leading a team of 10, based in Brussels and Nieuwegein.
I’m skilled in Data Driven Marketing and new Leadership (empowerment!). I have a strong focus on digital, disruption, speed and innovation.

How did I unlock my potential?

I always had a very active, open mind for new developments/opportunities and tried to pilot or implement these as one of the first companies or countries. By doing so I forced myself to continuously unlock new potential.

 

Contact information

Activities with Peter Zijlstra

Nov 5

Honorary Discussions

  • 11:45 - 18:00
  • Wereldmuseum, Rotterdam

This year the 12th edition of our well-known Honorary Discussions will take place. This event is the perfect opportunity for you to share your perceptions on various topics such as Employee Wellbeing and the Integration of AI, with over 40 Honorary Guests and your fellow students.  During the Honorary Discussions, over 40 inspiring speakers from…