Geraldine Fraser, Chief People Officer at FrieslandCampina, is an HR executive with over 25 years of experience. She spent 16 years with Diageo – the world’s leading premium drinks company – and joined FrieslandCampina, one of the world’s top five dairy companies, in 2014. Her experience includes leading and building diverse teams to perform as one function that supports individual businesses and business leaders. Since October 2017 Geraldine is responsible for leading the people and organisation strategy for FrieslandCampina, together with a great team of business leaders and HR professionals. Per March 2021, Geraldine joined the Executive Board of FrieslandCampina, which underlines the importance of culture and mindset in every decision that the company needs to make.